Regardless of genre, retail sales or radio play, each of the 20 acts on Billboard's Moneymakers list toured in 2008. (Taylor Swift mostly opened for Brad Paisley but doesn't get credit for that revenue). For almost all of them, touring generated the most revenue. And in a year when recorded-music sales declined yet again, many earned more at the box office than ever before.
The top five Moneymakers (Madonna, Bon Jovi, Bruce Springsteen, The Police and Celine Dion) are also the five acts that earned the most on tour, and in the same order, according to Billboard Boxscore. Eight of the top 10 Moneymakers are in the Boxscore top 10.
Even more remarkably, the top Moneymaker -- Madonna -- only had the 50th-best-selling album in the country. She ranked 14th on the list of digital track sellers and didn't place on the ringmasters chart. Her place on Moneymakers, like her $242,176,466 income, comes from the highest-earning tour that took place in 2008.
Here are the Top 10 Money Makers of 2008:
01. Madonna: $242,176,466
02. Bon Jovi: $157,177,766
03. Bruce Springsteen: $156,327,964
04. The Police: $109,976,894
05. Celine Dion: $99,171,237
06. Kenny Chesney: $90,823,990
07. Neil Diamond: $82,174,000
08. Rascall Flatts: $63,522,160
09. Jonas Brothers: $62,638,814
10. Coldplay: $62,175,555
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